Wellness MD
Wellness MD struggled with lead generation, finding it difficult to attract and engage potential customers in the competitive health and wellness market. Their existing strategies were not effectively capturing high-quality leads or nurturing them through the sales funnel.
GroupFractal stepped in to create a customized solution, implementing advanced marketing automation, targeted content strategies, and data-driven campaigns. As a result, Wellness MD saw a significant increase in both lead generation and conversion rates, enabling them to expand their customer base and grow their business.
When Wellness MD Group approached us, they were at a crossroads. Known for their life-changing wellness treatments, they were struggling to connect with the local community. Despite offering unique hormone therapy and wellness solutions, they found themselves overshadowed in search rankings by larger competitors. Their beautifully designed website was underperforming, generating little traffic and even fewer leads. The team at Wellness MD Group knew they had the expertise to make a difference but needed help getting their message in front of the right audience.
In six months, CEO2 Health experienced significant growth and measurable success:
Organic traffic grew by 45%, with top rankings for 10+ competitive keywords. This significant increase in visibility led to a notable boost in site engagement and conversions, as higher search engine rankings attracted more targeted visitors. By focusing on content quality and SEO optimization, we were able to outperform competitors and establish a strong presence in key industry search results. The results not only reflect improved organic reach but also enhanced brand authority in a highly competitive market.
The clinic received 200+ inquiries per month, directly attributed to Google Ads. This consistent influx of leads significantly increased appointment bookings and patient inquiries, showcasing the effectiveness of the targeted advertising campaigns. By strategically optimizing ad copy, targeting relevant keywords, and refining location-based targeting, the clinic was able to reach its ideal audience and drive high-quality traffic. The result was a measurable boost in both visibility and revenue, demonstrating the powerful impact of paid search on their overall growth.
The client saw a 20% increase in bookings, helping them achieve their best quarter yet. This growth was driven by a combination of optimized marketing strategies, improved user experience on their website, and more effective customer outreach. By refining their promotional campaigns and leveraging data-driven insights, they were able to attract more qualified leads and convert them into loyal customers. The result was not only a surge in bookings but also a significant boost in overall revenue, positioning the client for sustained success in the upcoming quarters.
We developed a comprehensive strategy to elevate their digital presence:
Local SEO Campaign:
Optimized their Google My Business profile to capture local searches like “hormone therapy near me” and built location-specific service pages.
Focused on high-intent search terms and created ad copy emphasizing immediate benefits like “Feel Healthier, Naturally.”
Improved site speed, revamped the user experience, and added clear CTAs to drive bookings.
