CEO2 Health
GroupFractal helped CEO2 Health boost its local SEO, enhancing visibility and attracting more clients seeking health and wellness services in their area.
By leveraging targeted Google Ads and social media campaigns, qualified traffic was driven, increasing brand awareness and fostering deeper engagement with potential customers on key platforms.
CEO2 Health, a premier health and wellness spa in Hollywood, California, provides cutting-edge services like Hyperbaric Oxygen Therapy, Infrared Sauna, Cold Plunge, and Red Light Therapy. While their services were innovative and highly sought after, they struggled to capture the attention of their target audience. Competitors dominated local search results, limiting CEO2 Health’s visibility, and their social media efforts yielded little engagement. They needed a focused digital marketing strategy to drive local traffic, improve search rankings, and increase appointment bookings.
In six months, CEO2 Health experienced significant growth and measurable success:
- Website traffic grew by 60%, with a substantial increase in visitors from local searches.
- Ranked on the first page of Google for 10+ high-value keywords such as “Wellness Spa Hollywood.”
- Achieved a 40% increase in bookings for treatments like Hyperbaric Oxygen Therapy and Infrared Sauna.
- Social media campaigns drove a 50% rise in new client appointments.
- Social media followers grew by 30%, while engagement on posts increased by 75%, positioning CEO2 Health as a trusted brand in wellness.
GroupFractal developed a results-driven strategy to position CEO2 Health as a leader in the local wellness space.
- Google My Business Enhancement:
- Updated their Google My Business profile with detailed service descriptions, professional imagery, and hours of operation.
- Encouraged clients to leave positive reviews, bolstering local credibility.
- Keyword Integration:
- Incorporated location-specific keywords like “Hyperbaric Oxygen Therapy in Hollywood” and “Infrared Sauna near me” into website content and metadata.
- Technical SEO Improvements:
- Optimized the website’s structure, ensuring fast load times and mobile responsiveness.
- Targeted Search Campaigns:
- Ran geo-targeted ads for high-value services like “Red Light Therapy in Hollywood” and “Cold Plunge near me.”
- Ad Extensions:
- Integrated call extensions to enable quick booking and location extensions to guide clients to their spa.
- Remarketing:
- Retargeted visitors who didn’t convert with special promotions and discounts.
- Content Creation:
- Produced engaging posts showcasing client success stories, before-and-after visuals, and benefits of specific treatments.
- Promotional Campaigns:
- Ran targeted ads on Facebook and Instagram promoting seasonal offers like “First Session Free for New Clients.”
- Lead Generation Ads:
- Captured inquiries directly through social media ads, making it easy for potential clients to book consultations.
Through a combination of local SEO, targeted Google Ads, and social media advertising, GroupFractal transformed CEO2 Health’s online presence. By focusing on visibility and engagement, they successfully connected the spa with individuals seeking high-quality wellness services in Hollywood. CEO2 Health is now recognized as a leader in the local health and wellness space, with a steady stream of new and returning clients.
