Elite Home Detox
Elite Home Detox partnered with GroupFractal to enhance their local SEO strategy, improving visibility in search results and attracting more clients seeking at-home detox services.
Through targeted Google and Meta ad campaigns, GroupFractal helped drive qualified leads, optimizing ad performance to maximize the center’s outreach and conversion rates.
Elite Home Detox offered a revolutionary service: personalized, in-home detox treatments guided by licensed medical professionals. Their services catered to a discerning clientele, including executives and celebrities, who prioritized privacy and high-quality care. While the business had established itself in a few states, they faced significant challenges in scaling nationally. Competitors dominated search results in key regions, and Elite Home Detox struggled to generate leads efficiently in new markets. Their goal was to establish visibility in targeted states, attract qualified leads, and reduce their customer acquisition costs.
Over six months, the strategic implementation delivered outstanding results:
Elite Home Detox’s expansion significantly boosted their visibility, allowing them to have a nationally recognized brand. This enhanced presence not only elevated their reputation as a trusted leader in the detox space but also fostered a sense of reliability and expertise on a national scale.
- Successfully entered and gained visibility in 10 new states, including California, New York, and Florida.
- Improved regional presence in existing markets, increasing brand recognition.
- Achieved a 60% increase in qualified leads, with leads coming from high-value areas.
- Reduced cost-per-lead (CPL) by 35%, improving marketing efficiency.
- Boosted organic search traffic by 50% in new regions, ranking on the first page for 15+ state-specific keywords.
- Website traffic grew significantly, with a 30% increase in engagement from new visitors.
We developed a comprehensive strategy to elevate their digital presence:
- Developed state-specific landing pages optimized for high-intent keywords like “in-home detox services in California” and “private detox [State Name].”
- Created localized blog content addressing state-specific regulations, patient needs, and FAQs to engage local audiences.
- Improved website structure and internal linking to enhance search engine visibility.
- Designed geo-targeted search campaigns to focus on clients in high-value regions.
- Used ad copy emphasizing privacy, convenience, and physician-guided care, with strong CTAs like “Start Your In-Home Recovery Journey Today.”
- Added ad extensions for click-to-call, location-based targeting, and testimonials to build trust.
- Implemented targeted campaigns focusing on Elite Home Detox’s unique value proposition: “Discreet, physician-supervised detox at your home.”
- Created video testimonials and carousel ads featuring patient success stories to establish credibility.
- Used retargeting ads to re-engage site visitors and drive conversions.
Through a combination of localized SEO, geo-targeted Google Ads, and personalized Meta Ads campaigns, Group Fractal helped Elite Home Detox achieve its goal of scaling nationally while maintaining its reputation for high-quality, private in-home care. The partnership resulted in measurable growth, making Elite Home Detox a trusted name in multiple markets across the United States.
